Polaris Shuffles Executive Lineup

Headlines, Polaris — on August 19, 2011 at 2:08 pm

Announces Changes in Leadership Team

transitions further strengthen Company’s global growth goals


2011) — Polaris Industries Inc. (NYSE:  PII) today announced several
organizational changes designed to align its leadership team with the company’s
long term strategic objectives.  Polaris’ growth outlook is exceptionally
strong, supported by the recent success and strategic expansion of its product
offerings and global footprint.  These moves will enhance opportunities
for continued domestic and international growth, and are effective immediately.


transition strengthens the company as we continue to explore business
opportunities around the globe, and puts our leaders in positions to further
grow and develop to meet these challenges,” said Scott Wine, Polaris CEO. 
“We are incredibly fortunate to have such a talented team of people at
Polaris.  Our deep reservoir of strong leaders allows us to make changes
from a position of strength, which will maximize both the potential of the
company and our executive leaders.”


a laser focus on international markets is a primary objective of these
changes.  In the newly created role of VP – EMEA, Matt Homan will lead the
company’s Europe, Middle East and Africa (EMEA) business, concentrating on the
development of both organic and inorganic growth opportunities in the
region.  Homan began his Polaris career in 2002 as ATV marketing manager,
and for the past several years he served as VP and General Manager Off-Road
Vehicle business, driving that unit’s tremendous growth.


focusing on international growth in a revised and strategically critical role,
Mike Dougherty will oversee business in all countries outside the EMEA region,
with particular focus on Brazil, India, and China, as VP – Asia Pacific and
Latin America.  Dougherty has already made significant contributions to
Polaris’ international expansion and this role is designed to allow him to
accelerate growth in these important regions.  Since joining the company
in 1998 as international sales manager, Dougherty has held several
internationally-focused positions, including his most recent as VP – Global New
Market Development.  Dougherty also ran the ATV business during his
Polaris tenure.


to Polaris’ success is the commitment to continually develop innovative
products and Dave Longren’s leadership as VP and CTO of Engineering exemplifies
this commitment.  Longren will now lead the entire Off-Road Vehicle
business as VP – ORV and ORV Engineering.  He will continue to oversee the
Bobcat adjacency as well as Polaris’ growing Defense effort.  Longren’s
broad experience and leadership has been critical to the various roles he’s held
during his Polaris career, and will be a tremendous asset to his stewardship of
the entire Off-Road Vehicle business.  In addition to Longren’s strong
record of success at Polaris, he also excelled in general management roles with
his previous employers.


Swenson becomes VP – Small Vehicle business and Parts, Garments &
Accessories (PG&A), including the recent GEM acquisition.  The Small
Vehicle business represents a critical component of Polaris’ long term
strategy, centered upon growing through non-powersports adjacencies. 
Swenson began his Polaris career as Assistant Treasurer in 1998 and over the
last five years has been instrumental in revitalizing the snowmobile
business.  Swenson also played an integral role in the expansion of the
company’s PG&A business, which will remain under his leadership.  In
addition to Small Vehicles and PG&A, Swenson will play an active leadership
role in commercializing related Powertrain technologies from Polaris’ Swissauto
business.  He will continue to lead Polaris’ retail financial services


Jonikas becomes VP of the Snowmobile business and Sales & Corporate
Marketing.  Jonikas began his Polaris career in 2000 as Director of ATV
Marketing & Product Management, and over the past six years played a key
role in the company’s transformation to a retail business model via the
successful MVP program.  In his new capacity, Jonikas will accelerate the
positive growth trend exhibited by the company’s legacy Snowmobile business,
while continuing to lead development of a new organic business adjacency


Menneto, who rose from District Sales Manager to General Manager of Victory
Motorcycles between 1997 and 2009, has been promoted to VP – Motorcycles and
will continue to oversee both Victory and the recently acquired Indian
motorcycle business, reporting directly to Bennett Morgan, President and
COO.  Menneto’s strong sales background, significant contributions to
Victory’s growth, and industry experience make him the ideal person to drive
Polaris’ expanded, two-brand motorcycle business.


Kemp, with his extensive engineering background, has been promoted to CTO of
Engineering, with oversight of all product lines excluding Off-Road Vehicles.
 He has served as one of Polaris’ Directors of Engineering since 2009 and
had 26 years of product development experience prior to joining Polaris.  Kemp has been a key contributor to the teams that, during the
previous two years, have repeatedly launched innovative products while
simultaneously driving record quality and process improvements.  He
will bring that strong engineering background and history of success to this
new role, working closely with Dave Longren and the Off-Road Vehicles
technical team, while reporting directly to Bennett Morgan.  Steve Cohoon,
Director of ATV Engineering, is being promoted to General Manager, Powertrain
and Senior Director, Snow Engineering.  Cohoon will succeed Allan Hurd in
the Powertrain role, as Hurd has declared his intent to retire.  Polaris
will benefit from having the skills and deep experience of both Cohoon and
Hurd, who will work together closely during this gradual transition.


continues to outperform in a challenging market environment and these
leadership moves are specifically designed to maintain, or even accelerate that

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